Profiling Players
Profiling Farmers
Fin-Scoring agri-players
Agribusiness Platform
Background,Vision, Missions & Values
Background
Western Fresh Industries (WEFI) Limited was registered in 2008 and incorporated in March 2013 under the Companies Act Cap 486, of the Laws of Kenya with the certificate number CPR/2013/96972.
Vision
Improved rural livelihood through value added agriculture
Missions
To contribute to the success of our farmers, customers and employees by investing in the best people and technology and by offering the best products to enhance the return on investment for our customers and shareholders
Values
“With discipline as the basis of our way of life; We conduct our business with integrity; We treat our stakeholders with respect; and together we unite to strive for excellence and continuous innovation to ensure our farmers success.”
Objectives
- To facilitate investment in agro processing, hi-tech agriculture and Agricultural infrastructure projects for value addition to farm produce so as to ensure higher income to the farmers, provide greater employment opportunity in rural areas and better products to consumers.
- To enhance the productivity of crops in a sustainable manner through an integrated approach to agriculture.
- To set up Agricultural infrastructure projects to promote exports of Agriculture/Horticulture products.
- To enhance farm gate price by facilitating contract farming so as to ensure direct supply from farmers to processors.
- To enhance farm gate price by facilitating contract farming so as to ensure direct supply from farmers to processors.
- To accelerate demand-based production of agro-products and develop agro industries in the new global agricultural environment.
- To accelerate demand-based production of agro-products and develop agro industries in the new global agricultural environment.
- To accelerate demand-based production of agro-products and develop agro industries in the new global agricultural environmentTo provide necessary services to small and medium size producers for the sale of agriculture produce.
- To empower the farmers with improved technological package including agricultural tools, crop selection and crop management practices to sustain under unpredictable and diverse agricultural conditions.
- To increase the levels of return to farmers by promoting value additions and consequently improve their standard of living.
Mr. Bernard Odero, Director
Mr. John Karu , ICT
Mr. Bernard Odero, with the Team on field work
Team meeting